THE CUSTOMER
Distributor Acquisition & Development
To make products or services available and visible to target markets, businesses must ensure all distributors understand their vision and have the capabilities to deliver value to customers. Before selecting a distributor, organisations must consider their performance compared with competitors to establish whether they are providing a cost-effective solution.
The McLawrence Distributor Match™ tool delivers a comprehensive report to help you make the right decision.
Distributor Acquisition & Development
Our clients have garnered a number of benefits by engaging our distributor acquisition and development service:
- Faster identification and acquisition of distribution partners
- Cost-effective distribution strategy planning
- Reliable product flow mapping
- Distribution channel profitability profile / structure
- Scalable opportunities including international expansion
- Advise on expansion to key regions - East Asia & Pacific, Europe, Middle East & North Africa, Sub-Saharan Africa, LATAM & South Asia
What's included?
Some of the most beneficial features included in our service are:
- Distributor selection assessment criteria
- Identification, assessment, and selection detail report
- Distributor service evaluation matrix
- Contract negotiation framework
- Capabilities & resourcing mapping
- Joint business plans
Distributor Acquisition & Development
Insights from our service can be applied to many different areas of your business, including:
- Route-to-market planning
- Market entry strategy
- Sales operations planning
- New business development management
- Distributor acquisition and management
- Channel attractiveness analysis
- Customer value propositions development
Availability and Visibility are Lifelines for Any Product or Service Success.
We Can Help You Identify, Assess and Recommend the Right Distribution Partner(s)!
Our customer advisory service covers
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Business Development
Continuous transformation is essential for businesses looking to survive future market disruption.
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Category Management
Taking advantage of trends is critical if a business is to succeed. This can be achieved efficiently through cross-category usage, which allows businesses to expand into high-performance product lines.
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Channel Development Management
In an increasingly fragmented and cluttered channels, customers expect brands to deliver across a wide range of channels.
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Distributor Acquisition & Development
To make products or services available and visible to target markets, businesses must ensure all distributors understand their vision and have the capabilities to deliver value to customers.
Learn more
